Who provides all the equipment for an event?
Event branding includes Banden, banners, flags, roll-ups, backdrops and large-format printing for indoor and outdoor use, as well as crew clothing and promotional materials. Formats can be chosen almost entirely at your discretion. As a rule of thumb, you should allow a few weeks from ‘ready for print’ – and correspondingly longer for a complete set-up including textiles.
- Scope
- Bandens, banners, flags, roll-ups, backdrops, large-format printing
- Formats
- Just as you like — virtually unlimited possibilities
- Inside and outside
- Both are possible
- Assembly and dismantling
- Partly via Kustom
- Rent
- Not on offer — all items for sale
What to wear to an event
The visible elements are the advertising spaces: Banden along the pitch, banners and flags, roll-ups in the entrance area, and backdrops for interviews and photos. In addition, there is large-format printing for both indoor and outdoor use — ranging from window lettering to large-scale tarpaulins.
The second part is what people wear: crew and volunteer T-shirts that allow visitors to see straight away who can provide information. Combined with promotional material and merchandise, this creates a consistent look.
There are virtually no limits on formats — whatever you need can usually be produced.
Plan for lead times realistically
The critical stage is rarely production, but rather approval. Once the material is ready for printing, the process gets underway — the weeks leading up to that are taken up with design, negotiations with sponsors and rounds of proofreading.
As a rule of thumb, you should allow for a few weeks from the date of approval; for a complete set-up including textiles, allow a little longer, as finishing and delivery times will need to be factored in.
The biggest time-waster at events is sponsors who confirm their participation late. If you plan the advertising space in such a way that individual elements can be added later, you won’t lose any time as a result.
What you should clarify beforehand
How long should the material last — just for this occasion, or for several seasons? The choice of material depends on this; a reusable banner is constructed differently from a single-use one.
Is it printed indoors or outdoors? Outdoor material has to withstand wind and weather and is therefore manufactured differently — hemmed, eyelet-fitted and reinforced.
And finally: Who’s going to set it up? We’ll take care of some of the set-up and dismantling; it’s best to sort this out early on so that you don’t have to organise it yourself at short notice.
Buying rather than renting
We deliberately do not stock items for hire — all items are purchased and then become your property.
For recurring events, this is usually the better option anyway: if you design your materials to be neutral – that is, without a specific year – you can use them across several editions. Only the elements featuring changing sponsors or dates need to be produced anew.
Frequently asked questions
What does event styling involve?
Bandens, banners, flags, roll-ups, backdrops and large-format printing for indoor and outdoor use, as well as team clothing, promotional materials and merchandise.
How much lead time does an event require?
As a rule of thumb, you should allow a few weeks from ‘ready for print’ onwards; for a complete package including textiles, allow even longer. Experience shows that the bulk of the time is taken up by design work and obtaining sponsors’ approvals.
Will Kustom handle the set-up and dismantling?
To some extent. It’s best to sort this out early on in the project.
Is it possible to hire event equipment?
No, we do not offer items for hire. All items are purchased and then become your property — provided they have a neutral design, they can be reused across several editions.
What formats are available for large-format printing?
Formats can be tailored to your requirements; the choice of materials and sizes is virtually unlimited.